CREATE

CULTURE

Not the ads

people skip-

RELEASE

THE

KRAKEN

LUCKY KRAKEN iS a sTRATEGY dRIVEN CREATIVE STUDIO AT THE INTERSECTION OF ADVERTISING AND ENTERTAINMENT.

The Kraken releases the full potential of brand-produced entertainment through innovative content and distribution strategies. Our model goes beyond delivering a single television series; we develop a robust ecosystem of mid- and short-form assets designed to engage audiences across multiple platforms.

WHY UNSCRIPTED

TELEVISION?

bRAND INTEGRATED ENTERTAINMENT WORKS AS A NON-TRADITIONAL fORM OF ADVERTISING BECAUSE IT CREATES A DEEPER LEVEL OF ENGAGEMENT, WHILE TAPPING INTO THE VIEWER’S EMOTIONS, SUBCONSCIOUS AND DESIRE FOR SOCIAL PROOF.

WATER

FALL

STRATEGY

THE KRAKEN lEVERAGES A CASCADING STRATEGY TO CONTENT DISTRIBUTION , wHERE A SINGLE UNSCRIPTED SERIES CAN GENERATE AN ENTIRE ECOSYSTEM OF MID AND SHORT FORM CONTENT. THESE PIECES ARE DESIGNED TO REACH aN EVEN WIDER AUDIENCE AND MAINTAIN BRAND ENGAGEMENT ACROSS MULTIPLE PLATFORMS.

dELIVERING a mEMORABLE bRANDED eNTERTAINMENT EXPERIENCE rEQUIRES a nEW lEVEL oF cREATIVITY & sTRATEGY.

“When viewers enjoy content, they view the integrated brands more favorably and experience higher recall while the brand experiences lift along with potential for cultural iconic status.” INC MAGAZINE

DIVE

DEEP

DEVELOPMENT

ONCE THE KRAKEN HAS BEEN ENGAGED WE TAKE A DEEP DIVE INTO THE ENTIRE PROCESS, FROM THE SHOWS INCEPTION TO ITS DISTRIBUTION AND ANYWHERE IN BETWEEN.

OUR APPROACH TO UNSCRIPTED SHOW DEVELOPMENT IS WITH A BRAND FORWARD LENS, THAT MAXIMIZES TARGET AUDIENCES AND EXPOSURE THROUGH SEAMLESS INTEGRATIONS.

THE GOAL IS TO IDENTIFY LONG, MEDIUM AND SHORT FORM OPPORTUNITIES THAT CROSS MULTIPLE ENTERTAINMENT & SOCIAL PLATFORMS. 

DEEP

PRODUCTION

DIVE

WHETHER a LUCKY KRAKEN PRODUCTION OR PREFERRED VENDORS, WE CAN ENSURE THE PROCESS OF PRE-PRODUCTION THROUGH POST PRODUCTION AND DELIVERY SAILS SMOOTHLY.

OUR TENTACLES STRETCH ACROSS THE ENTERTAINMENT INDUSTRY, ALLOWING THE KRAKEN TO DELIVER AWARD WINNING SHOWRUNNERS & INDUSTRY PARTNERS WHO ARE EXPERTS IN THE CATEGORY OF UNSCRIPTED eNTERTAINMENT.

DIVE

DEEP

DISTRIBUTION

LUCKY KRAKEN WORKS wITH ITS CLIENTS AND DISTRIBUTION PARTNERS EARLY IN DEVELOPMENT TO IDENTIFY AND TARGET LINEAR TV, STREAMING AND FAST cHANNELS fOR ONBOARDING.

DATA

DRIVEN

The Kraken leverages platform-specific analytics—from viewership on streaming services to engagement metrics on social media. This data-driven approach allows for real-time optimization, ensuring that content can be refined and targeted to deliver maximum impact.

LEARN

MORE

Ted Lega

EXECUTIVE PRODUCER

312-399-5162

Ted@luckykraken.tv

Sam Wackerle

EXECUTIVE PRODUCER

240-315-6796

Sam@luckykraken.tv